Cup Club is a new kind of customer loyalty program that rewards reuse.
Every 10th customer who uses a reusable cup gets their drink for free! Any cup, any beverage, anything but another disposable cup.
Cuppow is sponsoring a pilot program of Cup Club at Union Square Donuts in Somerville, MA starting June 5th.
We want to make bringing your own cup to the coffee shop an exciting experience. By encouraging reuse, we aim to actively help divert unnecessary waste from landfills. More than 50 billion single-use cups are thrown away in the US every year. Let's do something about it!
How it works:
- Bring your own travel mug or cup to Union Square Donuts, any cup will do.
- Purchase any size or temperature coffee or tea.
- Mark an X on the Cup Club board using the chalk attached.
- If you're the 10th reusable cup - your drink is 100% free!
We hope that Cup Club makes remembering your reusables a little more fun! We believe that every cup counts. Paper and plastic cups are filling up landfills quickly and there's such a simple solution: BYO!
Get in touch or follow along to learn more and see how it's going!
Cuppow on Instagram/Twitter
Union Square Donuts on Instagram/Twitter
Help spread the word!